Los Angeles branding agency

Brand Acceleration: branding that gets you chosen.

Most brands get noticed. Very few get chosen. Brand Acceleration is Davel’s program for companies that are done explaining themselves in every sales conversation, and want the brand to have already made the case before anyone picks up the phone.

See the work ↓

Your brand should be doing the selling before you walk in the room.
If it is not, you are paying for that gap every single week: in discounts, in long sales cycles, in good people who never quite understood what makes you different.

Before we talk about design, a few honest questions.

  1. When a prospect lines you up against two competitors, what makes them pick you in the first ten seconds? If the honest answer is price, that is the problem we solve.
  2. How much of your team’s energy goes into explaining what you do, because the brand does not say it for you?
  3. What has that cost you in the last twelve months? The deal you had to discount. The hire who never got it. The launch that landed flat.
  4. And if nothing changes, where is that in two years?
Brand Acceleration exists to make those questions go away.
Alain Hirsch Construction: Rebranding

A brand built to be chosen, not admired.

Brand Acceleration is not a logo project. It is the full system a company needs to be recognised, understood and preferred, delivered in one program:

  • Brand strategy.Who you are for, what you stand against, and the one thing you own in the customer’s mind.
  • Naming and messaging.The name, the line, and the words your team will use the same way every time.
  • Visual identity.Logo, typography, colour, and the rules that keep it consistent across every surface.
  • Creative direction.The photography, motion and art direction that make the identity feel alive instead of printed.
  • The brand system.Guidelines, templates and files your team can actually use on Monday morning.
  • Launch.Rolled out across web, social, packaging and print, so the new brand arrives everywhere at once.
The difference is where we start.
We start with the buying decision and work backwards.
Mezcal Apeña: Branding & Logo Design

Picture the version of your company where the brand is right.

A prospect lands on your site and understands in five seconds what you do and why it matters. Your proposal is the one they remember, because it looks like the company they want to hire. Your sales team stops improvising the story, because the story is already told. A new hire gets it in the first week.
That is not a design outcome. That is a revenue outcome. Design is simply how we get there.

How it works

1. DiscoverWe interview you, your best customers and, where it helps, your lost deals. We audit competitors. We find the gap only you can fill.
2. DefineStrategy, positioning, naming and the core message, agreed before a single visual is drawn.
3. DesignIdentity, creative direction and the full system, developed in rounds with you in the room.
4. DeployLaunch across every channel, with guidelines and files your team owns. We scope timing on the first call; it depends on how much of the system you need.

We build brands that get chosen.

Founded in Los Angeles in 2017. More than 500 projects delivered. A 5.0 rating on Clutch. Three MUSE Creative Awards Gold, for work that was made to move people, not win trophies. Our co-founder and executive creative director judges the Webby, Drum and Digiday Awards, which means the standard your brand is held to is the standard the industry uses.
We have done this for a UN agency, a European development bank, a North American franchise with hundreds of locations, and a pastry shop in Thessaloniki. The size changes. The discipline does not.


Brand Acceleration

We work with tech startups, fashion brands, non-profits, food & beverage companies, entertainment, healthcare, and corporations, delivering tailored creative solutions to help them stand out and succeed

Alain Hirsch
Great Clips
URAL AIRLINES
GIO
HSBC
ORIFLAME
European
HUAWEI
CINNABON
CONVERSE BANK
AMC
SUSAN L.CHOBANIAN,M.D.
Austrian Development Agency
FINCA
LIVV AUDIO
Mantashyants
AP
SECURITY BY Rancho Santa Fe SECURITY SYSTEMS

Questions people ask

Is this a rebrand or a refresh?
Either. Discovery tells us which. Some companies need a new name and a clean start; some need the brand they already have made sharp and consistent. We will tell you honestly which one you are, on the first call.
How long does Brand Acceleration take?
It depends on scope, which is why we do not quote a number on a web page. A focused identity and a full system with naming and launch are different projects. We scope timing on the Brand Clarity Call and hold to it.
Do you only work with Los Angeles companies?
We are based in Burbank and most of our clients are in Los Angeles, but we have built brands for companies in Miami, Dubai, Thessaloniki and across Armenia. Distance has never been the constraint. Clarity has.
What do we need to have ready?
Nothing designed. Bring what you know about your customers, your competitors and what you are tired of explaining. We take it from there.
What does it cost?
Less than another year of discounting to win deals your brand should be winning for you. Real numbers come after we understand the scope, which takes one call.
Like what you see?

Would it be worth twenty minutes to find out whether your brand is working for you or against you?

Pick a time that suits you. Twenty minutes, no slides, no pitch: you leave knowing whether your brand is working for you or against you.

Prefer to write first? Leave your details on the contact form and we will call you.