BRANDING
Branding for Mezcal Apeña

About Project

Mezcal Apeña is a premium mezcal brand that distinguishes itself through a deep commitment to tradition, quality, and female empowerment.
As a proud female-owned enterprise, it reveres the authenticity and rich heritage of its products, which are meticulously crafted using traditional Mexican recipes inherited through generations.

The brand’s ethos centers on sustainable and ethical production practices, ensuring that each bottle encapsulates a genuine and superior mezcal experience.


Logo solution:

The logo combines the Mexican Woman, Agave Plant, Earrings, and Text Fragment.

Date: 2024
Client: Mezcal Apeña


Credits:

Project type: Logo design
Graphic Designer: Koryun Mkhitaryan
Project Manager: Nina Hovhannisyan


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