Web Design/Development
Kids Jewelry (Pasadena, CA)
Website Development

About the Project

Kids Jewelry is a petite fine-jewelry brand offering dainty 14K pieces for kids, women and men—chains, pendants, necklaces, bracelets, rings and charms, sourced from expert jewelers across the Netherlands, Italy and Spain. The brand needed an online store that could carry a large, highly configurable catalog without making it feel complicated to shop.

Davel Creative built KidsJewelry.com as a full-featured jewelry eCommerce platform designed around a seamless and personalized shopping experience. Customers discover products through fast AJAX navigation, advanced multi-select filtering and color and size swatches; customize selected pieces with live text previews; save favorites, purchase gift cards and request back-in-stock alerts; and complete purchases through a secure checkout with flexible payment and shipping options.

Behind the storefront, the platform automates the operational side of selling gold. Prices are calculated from weight, purity and additional fees, with Frequently Bought Together offers and bundle discounts running alongside them, while Stripe, PayPal, FedEx, 17TRACK, QuickBooks Online and TaxJar integrations keep payments, delivery rates, live tracking, accounting and sales tax in sync. Abandoned-cart recovery, newsletter popups, product reviews with image uploads and Google product listings support the customer journey from discovery through post-purchase.


Credits

Date: 2026
Client: Kids Jewelry
Project Type: Website Development
Project Head: Marie Poghosyan
Full Stack Developer: Aram Kamalyan
Content Writer: Levon Hayrapetyan
Case Study & Presentation: Marietta Avdalyan


Kids Jewelry (Pasadena, CA)

Kids Jewelry logo over a model wearing a gold star pendant necklace

KidsJewelry.com eCommerce platform overview on a laptop

Kids Jewelry 14K necklace product page with gallery and purchase options

Kids Jewelry homepage design and website functionality highlights

Kids Jewelry checkout, customer experience and marketing automation features

Kids Jewelry physical gift card purchase page

Kids Jewelry website screens across homepage, product, about and checkout pages

Kids Jewelry About Us page design with brand story and customer reviews

Kids Jewelry customer account with live order tracking

Kids Jewelry website development project credits

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